MIERA Consulting is a company focused on performance marketing, and passionate about distribution. MIERA identifies and delivers sustainable technology solutions that automate product life-cycle processes. This is achieved by developing core skills to improve productivity, performance and competitive positioning. MIERA offers high-impact high-value products and services which facilitate business change: marketing audit, product launch process, channel coverage metrics, website audit, online newsletters and channel events, within the context of a comprehensive strategic marketing plan. This is based on a dynamic marketing approach with hands-on implementation gained over 20 years of successful B2B and B2C marketing in UK, Europe, India, Middle East and Africa. Industry sectors include media sales, database and print services to leading FMCG clients, and international IT marketing with global IT vendors, distributors and resellers. Nauzar Manekshaw (B.Com-Economics Honours, M.Sc.- Information Technology), Director - MIERA, is an accredited Executive Associate of the Institute for Independent Business. Established in 1984, the IIB is the leading global business advisory organisation with access to over 3,500 Executive Associates in every imaginable sector, providing valuable management support and practical advice that works. Fast, effective, no-nonsense business improvement. That?s what MIERA does.

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